After the tragic accident of the helicopter transporting Kobe Bryant, his daughter Gianna and the seven other passengers, PeQue was inspired to honor the life and legacy of the NBA Legend and the other victims with a memorial mural. PeQue immediately reached out to the East Side Riders Bike Club and the LIQUID team to gather support. Ironically, Founder/CEO John Jones III of ESRBC, expressed to PeQue just a few days prior to the accident how the current mural (at the time) on the old Watts fire station wall was irreparably peeling; and how he had sought out the artists whom he'd originally commissioned to create it to no avail. Furthermore, he explained to PeQue how the mural that was becoming an eyesore needed to be replaced with a fresh new look that would encourage and inspire the Watts Community. So when PeQue (with mockup drawing in hand) reached out to John with the idea to do a 'Kobe Memorial Mural'; and in turn John reached out to the community leaders and the City Council Member for permission, the project was swiftly green-lighted by all.